Bing’s Heroic Woman of 2013

Bing, Microsoft’s search engine, aired a deeply strange commercial during the Golden Globes spotlighting heroes of feminism. These include Malala Yousafzai (who, per an onscreen caption, “stood up to educate us all”), Diana Nyad (“who persevered”), Janet Yellen (“who shattered the glass ceiling”), and  Margaret Thatcher (“for blazing a trail”).

Why, exactly, is Bing spotlighting here, in terms of their product’s actual utility? And Margaret Thatcher’s relationship with feminism was complicated at best

~ Daniel D’Addario (Salon.com)

LINK

http://www.youtube.com/watch?v=ZyB7bzYRoqY

Really? it is a great video and I will also argue that it IS a great Ad as people are talking about it and even Daniel D’Addario from Salon.com took the time to explain all of us what Bing.com is – thank you.

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