Tips for getting a kick ass logo

This is a guest post by Michael Torkildsen founder of Startup ATX, the source for all the startup news and events in the city of Austin, TX.

Let’s face it, we all want a kick ass logo to represent our company. I mean it is YOUR company, right?

But getting from nothing to kick ass is hard. Unless you already have a good idea what you want, you often walk away with, “Eh, it could be better”.

My tips on logo requirements will help you get past, Eh, to Kick Ass. Continue reading Tips for getting a kick ass logo

Is Your Company Geek-Compatible – Training (part 2 of 5)

This is the second post of the “Is Your Company Geek-Compatible” series and it is about training. Offering training to employees has many benefits for both companies and employees, and it is a reality that most companies offer training to employees in one form or another.

The problem is that just like the previous post about Telecommuting, companies need to embrace the idea of giving different options to its employees, they are all different. In my opinion, various types of training have to be available for different types of employees; For example, many people prefer to learn by reading books or watching videos, other people prefer classes and some others prefer going to conferences where they have a chance to talk to their peers, network, etc…

The important thing is that a company understand that providing the right training to employees is a good investment. Not only will a company get the benefit of having skilled people on board but they will also end up with highly motivated employees. People feel good and happy when they know they are important enough for someone to invest time and money on them, in this case I am referring to companies investing in people by helping them enhance their skills and knowledge by giving them the option to choose a method of learning and providing it to them. Continue reading Is Your Company Geek-Compatible – Training (part 2 of 5)

Is Your Company Geek-Compatible – Telecommuting (part 1 of 5)

This is the first of a series of 5 posts regarding companies and their compatibility with techie employees, aka geeks. The first topic is telecommuting, because no company can be geek-compatible if they don’t offer telecommuting to its tech employees, right? how can these companies be geek-compatible without allowing people to work remotely?

It is hard to believe that these days there are still many companies who don’t realize the great benefit telecommuting offers to their employees and to their bottom line. Some companies claim to know about the benefits of telecommuting. However, one of the main excuses is that if they allow some employees to telecommute, then it won’t be fair to other employees which responsibilities do not allow them to telecommute. Really? do they worry about this? This makes no sense to me. I think people are smart to understand that not every option such as telecommuting applies to everyone. It seems to be more of a “management” and “control” problem, Dilbert got it right! Continue reading Is Your Company Geek-Compatible – Telecommuting (part 1 of 5)

Google +1, On Google and On Sites Across the Web Very Soon

On Tuesday 5/10, at the Google I/O developer conference in San Francisco, Google announced and showed the Google +1 button. This button is similar to Facebook’s Like button and Twitter’s Tweet button as it allows people to recommend and share content they like. It also keeps a list of the content you recommended in your Google profile.

What is it?

Google +1 button will be available on Google and on many sites across the web, currently, this button is only available to signed in Google US users as an experiment, and soon Google will made it available to everyone else. Continue reading Google +1, On Google and On Sites Across the Web Very Soon

Are incubators and Angel money more harmful than beneficial to software startups?

Many people including myself agree that the cash investment from incubators, angel investors and any other type of investment have its benefits. When you join an incubator and/or get angel investors on board, you could also get great resources in the manner of experienced advice, partnerships, networking, free services, etc… maybe.

However, the fact that you do get cash is probably more harmful than not, in my own humble opinion. Yes, at some point you might need cash to grow IF you start getting successful and you need to invest in resources such as people and hardware to keep up with demand for your product or service. Advice from experienced people and potential customers is what you need when you are in the idea phase or just starting to develop your product, you don’t really need money at this point; you see, money in very early stages can make people lazy and feel as if they have accomplished something… when they haven’t, at least nothing that matters such as getting paying customers or releasing a product. Continue reading Are incubators and Angel money more harmful than beneficial to software startups?